CSS Research Forum

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Tara Narayanan & Sachiko Graber
Friday, December 2, 2016 - 2:30pm to 4:00pm
1040 Dana Building
Event Sponsor: 
Center for Sustainable Systems

Please join us for our second CSS Research Forum of the fall.

Whether you are brand new to CSS or a veteran, you are strongly encouraged to come join us and hear about the work other researchers are doing.

We will serve a selection of PIES and COFFEE.

When:  Friday, December 2, 2016 - 2:30pm to 4:00pm
Where:  1040 Dana Building

We'll hear a presentation from:

Sachiko Graber - a second year MS student and a Sustainable Systems track leader. Before joining SNRE, she served in Peace Corps Namibia after studying physics at Grinnell College. Her interests include sustainable development and community adaptation to climate change.

Tara Narayanan - a second year MS/MAE student. Before joining SNRE she worked in the automobile industry as an engineer. Her research and career interests are in renewable energy and international development.

Title: Solar Minigrids in rural India: Consumer preferences for electricity attributes

Abstract: This research represents the practicum requirement for the MS degree, and is being done for a client, The Energy and Resources Institute (TERI) in India. The objective of this research is to explore the solar minigrid sector and the implications of consumer decision-making processes on policy and the future electricity market. The willingness to pay (WTP) of electricity consumers exposed to solar minigrid systems in rural Uttar Pradesh, India is evaluated through the results of a choice experiment. Data were collected from 216 households in four districts, and results are expected to indicate that consumer preference for electricity is based most significantly on (in order of strength of preference) power, reliability, and low price. Using an Agent Based Model, the impact of these preferences on the customer retention and defection rate of minigrid companies is studied.

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